To raise the awareness of Carbon footprint labeling, a boy band sings a campaign song, “Check the Carbon foot print when purchasing products!”, to promote consumers to buy ‘low carbon goods’. ?
The very first singer selected to sing the ‘low carbon goods’ campaign song is?the boy band MBLAQ and the song will be aired on SBS Ingigayo, music show (Feb. 5).
The campaign song is produced by SBS and sponsored by the Ministry of Environment and the Korea Environmental Industry & Technology Institute (KEITI).The song informs the seriousness of climate change and encourages to “take action against climate change through smart green consumption by checking the carbon footprint of the product”.
The ministry and KEITI are operating the carbon footprint labeling policy. The policy requires labeling of all the greenhouse gases emitted during processing products from obtainment of raw material to production, distribution, consumption and disposal.
The carbon footprint labeling has been implemented since Feb. 2009. 98 companies and 502 goods are certified so far and people and companies’ interest is increasing gradually.
As greenhouse gas emission of similar products are not the same due to difference in production procedures and distribution processes, procuring low carbon goods by checking the carbon footprint can be one of a small action toward green consumption and against climate change.
Meanwhile, ‘low carbon goods’ campaign song by other popular singers including Dalshabet, K. will and Sistar will be additionally aired on SBS Ingigayo music show, after MBLAQ.
For more detailed information on “Carbon footprint label”, refer to www.edp.or.kr.